E- Commerce Platform Redesign.
DressLikeMe aggregates products from over 500 of the top trending fashion shops in one place and offers a personalized shopping experience powered by AI.
The machine learning engine finds similiar products as well as fitting products for outfits posted by fashion influencers.
Client
DressLikeMe LLC
Role
Web Design｜UI｜25% Sales Increase
Challenge
Create a world class design with a low budget that equals the competition and attracts new users, influencers, investors and cooperation partners.
Solution
To help DressLikeMe rise and shine I created a new appealing look, redesigned all existing pages, and designed new features like outfits, magazine section, blog articles, a logged in area with a personalized feed, sales dashboards for influencers and various landing pages for advertising purposes to name just a few.
Recreating the brand
To distinct the DressLikeMe brand from the competition I added new colors and created a unique look.
Dark
#333334
Beige
#EAD9BD
White
#FFFFFF
Title
PT Sans Bold
Pastel
#F4F7F8
Headline
PT Sans Regular
Custom icon set
In the style of the design mark I created a custom icon set in order to get a consistent look and feel throughout the product.
Fashion browsing
The core of DressLikeMe is fashion browsing. To filter hundreds of thousands of products, I designed a very simple and clear interface based on best practices learned from popular fashion shops.
